Document Type : Primary Research paper
Assistant Professor, MBA, Sona College of Technology, Salem- 636005
Student, MBA, Sona College of Technology, Salem-636005
Logistics hypothesis has turned into a field of examination by its own doing, however numerous ideas begin from circulation in showcasing hypothesis, which joins them in the hypothesis building. Simultaneously, logistics and natural management are subjects of expanded consideration in the public arena in light of negative ecological outcomes because of expanded products transports, particularly on street. Advertising hypothesis, including natural showcasing (alleged green promoting) can be applied on ecological parts of logistics and transports. Suppliers of ecologically better vehicles might have the chance to foster advertising procedures dependent on separation, focusing on clients that see them as worth adding. This paper recommends a theoretical system of promoting, logistics and ecological management hypothesis and their interrelations which is, then, at that point, utilized in a proposed model as an instrument for investigating the showcasing of merchandise transports dependent on natural benefits.